A group of food industry organizations have launched The Center for Food Integrity to increase consumer trust and understanding of today’s food system.
The new center combines The Grow America Project and Best Food Nation, two national initiatives established in 2006 to increase public understanding about food.
The organization’s primary goal is to engage with stakeholders, model practices that build trust with consumers and share accurate, balanced information about the U.S. food system, according to Andy Miller, Indiana agriculture director.
“The Center for Food Integrity will be a resource where consumers and other stakeholders can find information about the food system and discuss important issues,” he says. “We are providing leadership in building consumer trust and confidence in the contemporary U.S. food system.”
Support comes from more than 20 groups representing each segment of the food chain and companies that deliver food products.
Charter members include Elanco Animal Health, Indiana Packers Corporation, Indiana State Department of Agriculture, National Pork Board and the National Pork Producers Council.