A bipartisan bill has been introduced that would establish a voluntary country-of-origin labeling (COOL) program. The Meat Promotion Act of 2005, HR 2068, is supported by the National Pork Producers Council (NPPC).

“A workable, voluntary labeling program needs the commitment of all segments of the meat or pork production chain to work together to benefit both producers and consumers by providing product origin information and not adding unnecessary costs without demonstrated benefits,” asserts NPPC President-Elect Joy Philippi.

“We are supportive of a voluntary system which would benefit consumers without unduly burdening producers, particularly independent and smaller pork producers,” adds the Bruning, NE, pork producer.

House Agriculture Committee Chairman Bob Goodlatte (R-VA), House Majority Whip Roy Blunt (R-MO), Rep. Marion Berry (D-AR) and 31 co-sponsors introduced the bill.